MIDLAND, MI — In 2010, the concept of ecosystem services appeared on the radar of a number of companies. But in the wake of news today from Dow Chemical, 2011 may be an even bigger year.
The company today announced a partnership with The Nature Conservancy to help incorporate the value that nature brings — from water and soil’s value to agriculture to the benefits wetlands and reefs offer to insurance companies — into business decisions, plans and strategies, both for Dow as well as in the larger business universe.